You hear it a lot and yet many of us don’t quite get there (myself included). Sometimes there is urgent stuff that need our attention, sometimes we just want a break from work and other times we just feel lazy. However, if it’s client work I bet that no matter how tired or how busy you are, it gets done.
Why is that?
The answer is simple and you might not like it: you put others (clients, friends, family) before you and your goals. I am not saying you should be selfish, but you need to put yourself first and consider yourself as your own client. Easier said than done.
I struggle with this every single day. Writing for my blog and connecting with interesting new people on social media are two very important aspects of my business and I enjoy them very much. However, I find myself not taking enough time to write for my blog or to connect on social. There is client work, family, friends, life, you name it, that always comes first.
Though there are many reasons that prevent us from working on ourselves, on our brand, I found these four to ways work quite well. I realized I was doing them, just not in an organized manner.
1. Create a morning ritual
When I hear the word “routine” my mind goes instantly in denial. I am not sure where I got this issue with the word, but I freak out every time I hear someone telling me I have to create a routine.
Instead of creating a routine, let’s talk about a morning ritual (same thing, different words).
By creating a morning ritual like taking a shower, making breakfast, etc but for your business, you tell your brain what you expect from it every morning. No more uncertainty on what to do next. You wake up, take a shower, wash your teeth, make breakfast and start writing a blog post (in my case) for an hour. Adding a time frame helps keep your focus.
2. Take breaks
When you take a break from client work, work for as little as five minutes on your brand, whether is replying to social media messages or answering emails. It may seem like a little thing to do, but add those five minutes during a working day and you’ll gain at least one full hour.
3. Plan your next day
Planning the following day in advance it gives you not only peace of mind (you know what you have on your “to do” list), it also gives you focus. Though is not always possible, adding a timeframe for each task on the to do list will not only increase your focus, but you’ll also have a clear idea on what and where you’re spending your time. And as a business owner or freelancer we need this clarity.
Before going to sleep make a recap of the things you accomplished during the day for your business. Big or small, those accomplishments are daily steps you take towards a bigger goal.
You will not only see your bigger goal clearly, but you will also feel how you´re getting closer with every step you take, no matter how small.
Create your own morning rituals and include working on your business in them, use as little as five minutes of the breaks you take during the day to continue working on yourself and your business, plan your next day and make a recap of your daily successes during the day.
Simple steps, yet so overlooked, that can help you be more creative, more organized and, in the end, see the results of your work.
What would you add?